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Publicis Advertising Co., Ltd., Shanghai Branch

  • MarTech
产品介绍
Publicis is a global creative agency dedicated to helping clients lead transformation. With operations spanning 110 countries and over 16,000 employees worldwide, Publicis believes that this era demands a powerful combination of strategy, creativity and technology, enabling clients to adapt amid market shifts and take industry leadership.Having entered China in the late 1990s, Publicis has established itself as one of the fastest-growing communications networks. Today, it maintains offices in Beijing, Shanghai, Guangzhou and Hong Kong, with more than 500 local employees. It collaborates with over 300 digital specialists and more than 150 channel and event marketing experts within the group to deliver integrated services to clients.For more information, please visit www.publicis-china.com.
产品功能

Publicis Shanghai — Product Introduction & Client Cases

Product Introduction

Committed to delivering full-spectrum services spanning consulting, creativity and execution through a unified and streamlined business model, Publicis dedicates to developing transformative communication solutions for clients. Meanwhile, the brand strives to attract and retain top-tier talents across the industry to empower innovative and high-quality marketing delivery.

Client Cases

Under the leadership of Mr. Yang Zhenghua in recent years, Publicis Shanghai has helped multiple leading domestic brands achieve remarkable market ranking breakthroughs through professional strategic creativity and integrated marketing services.

The agency successfully elevated Yili infant formula from the 9th position to the No.1 domestic brand in its category. It drove 999 Ganmaoling from 6th place to the absolute No.1 bestseller in the cold remedy market. It also served as a core strategic partner behind CHANDO’s rise to the top domestic beauty brand. Additionally, Publicis Shanghai propelled Changan Automobile from 9th place to No.1 among Chinese independent automotive brands.

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